Learn exactly how 77rr collects, uses, and protects your personal information, in full compliance with the General Data Protection Law (LGPD — Lei nº 13.709/2018).
This Privacy Policy explains how 77rr collects, uses, stores, and protects the personal data of platform users in accordance with the General Data Protection Law (LGPD — Law No. 13.709/2018). By using any 77rr service, you confirm that you have read and understood this policy. If you have any questions, please contact us at contato@77rr.best.
A 77rr, operator of the sports betting and online casino platform available at 77rr.best, acts as the controller of personal data collected from its users, pursuant to article 5, item VI, of the General Data Protection Law (LGPD — Law No. 13.709/2018).
This Privacy Policy applies to all users of the platform 77rr — people who create accounts, place Sports Betting wagers, play at the live casino, access slots, use crash games, or simply browse the site. It also applies to anyone who contacts 77rr's support team via live chat, email or WhatsApp.
A 77rr is committed to transparency in the handling of personal data. This policy was written in plain language, without unnecessary legal jargon, so that any Brazilian player can clearly understand what happens to their information when using the platform. We do not believe in privacy policies that exist only to check a compliance box — every section here reflects an actual practice in our operation.
A 77rr collects personal data at various points during your interaction with the platform. Below are the main types of information collected and their sources:
Data provided directly by you:
Data collected automatically during platform use:
Data received from third parties:
A 77rr only collects data necessary for the purposes described in this policy — the data minimization principle set out in the LGPD. We do not collect sensitive information such as racial or ethnic origin, religious beliefs, health data, or sexual orientation.
The data collected by 77rr are used for the following purposes:
| Purpose | Data used |
|---|---|
| Create and manage your account on the platform | Name, CPF, email, phone number, date of birth |
| Verify your identity (KYC) and minimum age of 18 | Identity documents, CPF, date of birth, proof of address |
| Process deposits and withdrawals via Pix and other payment methods | Pix key, banking details, transaction history |
| Prevent fraud, money laundering, and platform misuse | IP, device, transaction history, betting patterns |
| Personalize your experience and recommend relevant promotions | Betting history, preferred games, frequency of use |
| Send communications about your account, withdrawals, promotions, and updates | Email, mobile |
| Comply with legal and regulatory obligations | CPF, transaction data, identity documents |
| Customer support in Portuguese via chat, email and WhatsApp | Name, email, account history, related transactions |
| Monitor and improve the platform's technical performance | IP, device, browsing logs, session duration |
A 77rr does not use your personal data for third-party targeted advertising outside the platform, does not sell it to external advertisers, and does not share it with social media platforms without your explicit consent.
Every personal data processing operation carried out by 77rr has a legal basis under the LGPD. The main bases used are:
A 77rr may share users' personal data in the following situations, always with appropriate safeguards in place:
A 77rr does not sell personal data to third parties. We do not share information with brokers, credit companies, or external marketing platforms without the user's explicit consent. All data sharing is governed by contracts that require adequate data protection in accordance with the LGPD.
The platform 77rr uses cookies and similar technologies to improve the user experience, ensure the platform functions correctly, and analyze usage behavior in aggregate. The types of cookies used are:
You can manage cookie preferences via the banner shown on your first visit to the site or through your browser settings. Disabling non-essential cookies does not affect access to the core features of 77rr.
A 77rr implements technical and organizational measures to protect users' personal data against unauthorized access, alteration, disclosure or destruction. The key measures in place include:
No security system is 100% foolproof. That's why we also recommend taking precautions on your end: use a strong, unique password for your 77rr account 77rr, do not share it with anyone and enable two-factor authentication in your settings. If you suspect unauthorized access to your account, contact support immediately.
A 77rr retains personal data for as long as necessary to fulfill the purposes described in this policy, in compliance with applicable legal retention periods:
Once retention periods expire, data is securely deleted or irreversibly anonymized. If you request account deletion, the 77rr will anonymize or delete data that is not legally required within 30 days of the request.
The General Data Protection Law grants users of 77rr — as the data subject — the following rights, exercisable at any time by emailing contato@77rr.best:
A 77rr responds to rights exercise requests within up to 15 business days of receipt. For more complex cases, this deadline may be extended with prior notice to the data subject. All responses are provided in Portuguese.
To exercise any right provided under the LGPD, send your request to contato@77rr.best with the subject line "LGPD Rights" and describe what you need. Our privacy team responds in Portuguese within the established timeframe.
To operate the platform at the quality and stability Brazilian players expect, the 77rr may use server infrastructure and technology services based outside Brazil — such as cloud storage services or casino game software platforms from international providers.
When personal data of Brazilian users is transferred internationally, the 77rr ensures such transfers only take place under the following circumstances provided for in the LGPD:
In any case, data transferred internationally by 77rr remain subject to the same level of protection guaranteed by this Privacy Policy and the LGPD.
The services of 77rr are intended exclusively for individuals aged 18 and over. The platform does not intentionally collect personal data from users under 18 and does not allow minors to create accounts or place bets.
During registration and the identity verification process, 77rr verifies the date of birth provided and may request documents to confirm legal age. Accounts identified as belonging to users under 18 are suspended immediately, and any deposited funds are returned to the original payment method after investigation.
If you are a parent or guardian and suspect that a child or teenager has accessed the 77rr, contact us immediately at contato@77rr.best or via live chat. Our team will investigate the situation and take appropriate action as a priority.
A 77rr may update this Privacy Policy periodically to reflect changes in our data processing practices, amendments to applicable Brazilian legislation — including new ANPD regulations — or improvements to our services.
When we make significant changes to this policy, we will notify you at least 7 days in advance through:
The date of the last update is always shown at the top of this page. Continued use of the platform after the effective date of any changes constitutes acceptance of the new data processing terms. If you disagree with any change, you may close your account as described in the Terms and Conditions before the new terms take effect.
For any questions related to this Privacy Policy, the exercise of your rights as a data subject, or reporting security incidents, 77rr offers the following contact channels:
Under art. 41 of the LGPD, 77rr has appointed a Data Protection Officer (DPO) responsible for receiving complaints from data subjects, providing clarifications, and taking appropriate action.
To contact 77rr's DPO directly, use the email contato@77rr.best with the subject line "DPO — Data Protection". All communications are answered in Portuguese.
You also have the right to file a complaint directly with the National Data Protection Authority (ANPD) — gov.br/anpd — if you believe your rights as a data subject have not been adequately addressed by 77rr.
Real measures that go beyond a policy written on paper
Every piece of data you send to 77rr — whether it's your CPF during registration, your Pix key on a withdrawal, or your credit card number on a deposit — is transmitted with 256-bit SSL encryption. This is the same standard used by Brazil's largest banks, applied to every interaction with the platform.
77rr was built with the LGPD in mind from day one — not as a last-minute adjustment. That means defined legal bases for every processing activity, a designated Data Protection Officer (DPO), respected retention periods, and real channels for you to exercise your rights as a data subject.
77rr does not sell, rent, or transfer users' personal data to third parties for commercial purposes. The information you provide is used solely to operate your account, process transactions via Pix and other payment methods, and improve your experience on the platform.
Within the 77rr team, only staff with a verified need for access may view users' personal data. Every access is logged in auditable records. This minimum-access policy significantly reduces the risk of exposure through internal human error.
In the event of any security incident that poses a real risk to your data, 77rr is committed to notifying affected users and the ANPD within the timeframes set out in the LGPD, with clear information about what happened and what steps were taken to mitigate the damage.
In your 77rr account settings, you can manage communication preferences, revoke optional consents, access your full transaction and betting history, and request account deletion. Control over your data is available directly on the platform — no intermediaries needed.
What the LGPD guarantees you as a 77rr user
Request a copy of all personal data 77rr holds about you — account history, transactions, and verified documents.
Update any incorrect or outdated details — address, email, phone number — directly in your account settings or by contacting support.
Request the deletion of data not required by law. Transaction and KYC data are retained for the minimum regulatory periods.
Request an export of your data in a structured format for transfer to another service, where technically feasible.
Revoke consent given for marketing communications or personalizations at any time, at no cost and without losing access to the platform.
If you feel your rights have not been upheld, you may file a complaint directly with the ANPD (gov.br/anpd) or your state's Procon.
To exercise any right, send an email to contato@77rr.best with the subject line "LGPD Rights". We respond within 15 business days in Portuguese.
When a player creates an account on 77rr, the trust they place in the platform goes beyond money — it involves sensitive personal data such as CPF, identity documents, and financial information. We understand that and take it seriously. We don't treat privacy as a legal formality that belongs in a footer page — it's a real responsibility that affects the life of every person who uses the platform.
Brazil has one of the most comprehensive data protection laws in Latin America — the LGPD — and the 77rr was built with compliance in mind from the ground up. This means every piece of data collected has a specific purpose and a defined legal basis. When you provide your CPF at registration, it's to verify your identity and ensure there is only one account per person — not to cross-reference information with marketing bureaus. When you provide your Pix key to withdraw funds, it's solely to process your withdrawal — not to map financial activity unrelated to the platform.
The team at 77rr undergoes regular data protection training. This covers everyone from the Portuguese-language support team to the engineers building new features. Privacy culture is embedded across the company — it is not an isolated department issuing policies the rest of the business ignores. When we develop a new feature, privacy impact assessment is part of the process from the very first draft.
In practical terms, this means that when you access the live casino at 77rr to play blackjack with a Portuguese-speaking dealer, the details of that session are recorded in your account history — available for you to review — but are not shared with third parties without a legal basis. When you deposit via Pix from Nubank or place a bet on the Brasileirão Série A, the transaction data is used to process the payment and maintain the betting record — not to build behavioral profiles that are sold to advertisers.
We are transparent about when and why we share data. Payment processors receive only the minimum necessary to process each transaction. Casino game providers receive session identifiers for technical operation — not your full profile. Brazilian authorities receive data when there is a legal obligation — and only in that case. This clarity is what sets 77rr from platforms whose privacy policies are vague enough to do virtually anything with your data without technically violating the written terms.
If you have any questions about how 77rr processes your data, how to exercise your rights under the LGPD, or any specific practice described in this policy, please contact us at contato@77rr.best or via live chat in Portuguese. Our privacy team provides real responses — not automated replies that ignore your question.
Straight answers about how we handle your information
77rr processes all personal and financial data in strict compliance with the General Data Protection Law (Lei nº 13.709/2018). For questions or to exercise your rights, contact us at contato@77rr.best. Also refer to our Terms and Conditions and the Responsible Gambling.
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